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Adina Popescu

Founder & CEO

Adina Popescu is a philosopher and entrepreneur, creating platforms that integrate nascent technology in order to generate impact and to empower bottom-up movements.
She is currently working on a 4D Immersive Climate Change Platform called EARTH that is running on BLOCKCHAIN, “because EARTH belongs to everyone”.

Adina is launching a YouTube show about Blockchain, Net Neutrality and the democratization of Information, featuring outstanding thought leaders in that space.

Her artistic work and her publications have been featured at Art Basel, Venice Biennial, Palais de Tokyo in Paris and at Art Galleries such as Marlborough in NYC, alongside Richard Prince, Eigen & Art Berlin.

She worked as a creative advisor to Conservation International (CI) on new forms of engagement via immersive & viral storytelling and has been an advisor to Peter Seligmann (CEO of CI) directly - which led to Conservation International's VR experience Valens Reef @ Chris Milks company WITHIN.

Adina has been working with the team of CI on the ‘Nature is Speaking App’, working alongside Media Arts Lab and Lee Clow and has advised Media Arts Lab on storytelling in VR/AR and social Media on behalf of CI.

She has a deeply rooted interest in Nature Conservation and was curator of a conference format called ‘Parley for the Oceans’ – organized on behalf of Pharrell Williams and Bionic Yarn, aiming to find biomimicry solutions in industrial production.